Comments on: How A Good Keyword Inspires Connection: A Soft Sell Point of View http://bridgingheartandmarketing.com/how-a-good-keyword-inspires-connection-a-soft-sell-point-of-view/ Fri, 30 Jul 2010 14:08:01 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Jim http://bridgingheartandmarketing.com/how-a-good-keyword-inspires-connection-a-soft-sell-point-of-view/comment-page-1/#comment-50 Jim Fri, 08 Feb 2008 23:53:21 +0000 http://bridgingheartandmarketing.com/how-a-good-keyword-inspires-connection-a-soft-sell-point-of-view/#comment-50 Emily, Thanks for your response. Yes, keywords are connectors, they reach out and touch the other person's heart -- and no matter what people say, it's the heart connection that creates the bottom line. Sure, you need to use your head to prove your case, but that only solidifies the connection that's already been made. It's the emotional touch that creates trust and security and is most persuasive. Because Its All in the Connection, Judith & Jim http://www.bridgingheartandmarketing.com/invitation Emily,

Thanks for your response.

Yes, keywords are connectors, they reach out and touch the other person’s heart — and no matter what people say, it’s the heart connection that creates the bottom line.

Sure, you need to use your head to prove your case, but that only solidifies the connection that’s already been made.

It’s the emotional touch that creates trust and security and is most persuasive.

Because Its All in the Connection,

Judith & Jim

http://www.bridgingheartandmarketing.com/invitation

]]> By: Emily Z http://bridgingheartandmarketing.com/how-a-good-keyword-inspires-connection-a-soft-sell-point-of-view/comment-page-1/#comment-49 Emily Z Fri, 08 Feb 2008 23:28:46 +0000 http://bridgingheartandmarketing.com/how-a-good-keyword-inspires-connection-a-soft-sell-point-of-view/#comment-49 Wow--I never thought of keywords like that, but you are absolutely right! I'm gonna go feel through my keywords right now... Thanks again for your insight! Wow–I never thought of keywords like that, but you are absolutely right! I’m gonna go feel through my keywords right now…

Thanks again for your insight!

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