Archive for relationship

NOTE: This post is a bit abstract but bear with me, it will make sense.

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Field theory and marketing? Not for hard sell. But Soft Sell marketing—absolutely!!

In a textbook Einstein co-authored he said that the most important concept to appear since Isaac Newton was the concept of the FIELD.

Simply put, a field is the “energetic space” between two objects connecting them. It’s the field between the two entities that is essential for describing them.

When it comes to marketing, it’s the emotional field.

Here’s a graphic to make this concrete:

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